Privacy Policy

Last updated: April 9, 2026

Fable ("we", "our", or "us") operates the Fable mobile application (the "App"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use the App. Please read this policy carefully. By using Fable, you consent to the practices described herein.

1. Information We Collect

a) Information you provide directly

  • Account information: When you create an account, we collect your email address and password. You may also provide a display name and profile photo.
  • Chat messages: The messages you send while chatting with AI characters are transmitted to our servers to generate responses. We store conversation history to maintain continuity within your chats.
  • User-created characters: If you create characters, we store the character name, tagline, personality description, greeting message, scenario settings, and any uploaded images.
  • Onboarding preferences: Genre preferences and archetype selections you make during onboarding to personalise your experience.

b) Information collected automatically

  • Device information: Device type, operating system version, and unique device identifiers.
  • Usage data: Features you use, characters you interact with, session duration, and in-app actions.
  • Purchase data: Subscription status and transaction identifiers processed through Apple App Store or Google Play Store. We do not store your payment card details.

2. How We Use Your Information

  • Provide the service: Generate AI character responses, maintain conversation history, and personalise your discovery feed.
  • Account management: Authenticate your identity, manage your subscription, and communicate important service updates.
  • Safety and moderation: Detect and prevent abuse, enforce our content policies, and ensure Fable remains a safe environment.
  • Improve the App: Analyse aggregated, anonymised usage patterns to improve features, performance, and reliability.

3. AI-Generated Content

Fable uses third-party large language model (LLM) providers to generate AI character responses. Your chat messages are sent to these providers solely for the purpose of generating a reply. We do not permit these providers to use your data for training their models. AI-generated responses may be inaccurate or unexpected — they do not represent the views or opinions of Fable.

4. Data Sharing and Disclosure

We do not sell your personal information. We may share data with:

  • Service providers: Third-party services that help us operate the App, including cloud hosting (Railway), authentication (Firebase), subscription management (RevenueCat), and AI model providers. These providers access data only as needed to perform their functions.
  • Legal requirements: When required by law, regulation, legal process, or governmental request.
  • Safety: When we believe disclosure is necessary to protect the rights, safety, or property of our users or the public.

5. Data Retention

We retain your account data and chat history for as long as your account is active. If you delete your account, your personal data is permanently removed within 30 days. Anonymised, aggregated analytics data may be retained indefinitely.

6. Data Security

All data transmitted between the App and our servers is encrypted in transit using TLS/HTTPS. We implement industry-standard security measures to protect your data at rest. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate data.
  • Request deletion of your data (see our Delete Account page).
  • Object to or restrict processing of your data.
  • Request a copy of your data in a portable format.

To exercise any of these rights, contact us at [email protected].

8. Children's Privacy

Fable is not intended for anyone under the age of 18. We do not knowingly collect personal information from individuals under 18. If we become aware that we have collected data from a minor, we will take steps to delete that information promptly.

9. Third-Party Links

The App may contain links to third-party websites or services (such as app stores). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy within the App or on our website. Your continued use of Fable after changes are posted constitutes acceptance of the revised policy.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, contact us at:

[email protected]